Malls Can Attract Visitors with Lighted Sculptures

Shopping malls are great places to shop, hang out with your friends, and… celebrate the holiday season?

Over the last ten years, you might have seen trends indicating that brick-and-mortar stores are dying out because consumers are moving toward online shopping. 

Well, that trend is reversing. All over the United States and Canada, shopping malls are back in a big way. 

Gen Z actually prefers to shop in malls, more than their Millennial and Gen X counterparts. According to one NBC article, 63% of Gen Z plan to make holiday purchases at physical malls this winter.

What does this shift mean? Shopping malls leave a lot of untapped revenue if they don’t get paying consumers through their doors this holiday season.

It’s Christmas: Why You Should Dress the Part

You wouldn’t want to go to a holiday party dressed up like the Grinch, would you? (Well, unless you were trying to prove a point). So, why should your mall skip out on dressing up in awesome holiday decor? 

Many customers go to shopping malls during the holiday season to get into the festive spirit. If they can’t get into that spirit, why would they spend time and money at your space above all other spaces in your city? If you haven’t yet made a Christmas light display plan for your mall, now is the time.

Big Star Lights has a catalogue of commercial-grade Lighted Sculptures, which we can customize for your space and aesthetic tastes. Our dedicated team of product experts will guide you through the process of ordering Lighted Sculptures during one of our FREE Lighted Sculpture Consultations. 

Here’s an idea: Install a giant lit Christmas tree ornament next to your Mall Santa photo op. 

Imagine what a stunning display your shoppers will get to experience!

What Lighted Sculpture Should You Get?

Over the years, we’ve expanded our highly creative catalogue of custom designs to include Snowmen, Christmas Tree Ornaments, Polar Bears, and even Trucks! We have a long catalogue of unique designs. Pick one that you like or consider making your own.

If you’re planning an extravagant marriage proposal, consider ordering a lighted wedding ring to wow your partner.

What about if you operate an outdoor commercial space or outlet mall? In that case, make sure to consider weather conditions and power supply limitations. Outdoor installations can be some of the most profound and beautiful holiday light installations you can invest in. They also have enormous social benefits. Studies show that Public Space Lighting (PSL) can improve safety, bring your community together, and make the winter cold months more enjoyable.

Get Started with Lighted Sculptures Today

Planning for the holiday seasons takes weeks for everyday consumers, but months for commercial spaces. Don’t get stuck with shipping backlogs. Inquire about our Lighted Sculptures today.