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Pro Installer Connect

A series of in-person and webinar events designed to boost your revenue and grow your Christmas light installation business.

Strategies to 10x Holiday Lighting Job Sizes with Commercial Sales

  • Date

    March 20th, 2025

  • Time

    5:00 PM - 6:00 PM PST

Introduction

Thinking about taking on commercial projects but not sure where to start?

Join our free webinar with Daniel Cowan, who has helped Christmas light installation businesses scale to millions of dollars in annual revenue. Learn how to attract B2B customers and take your business to the next level.

Key Takeaways:

  • How to find and approach large-scale commercial properties
  • Proven pricing strategies that maximize profit while staying competitive
  • What commercial clients look for in a winning proposal
  • How to lock clients for seasonal installations for winter and summer

Who Should Attend:

  • Professional Christmas light installers looking to grow their business.
  • Installers ready to expand into commercial installations.
  • Home Services business owners eager to take advantage of year-round revenue streams.

Don’t miss this opportunity to learn how to turn your residential installation company into a commercial one. Register now and start earning more money with commercial projects!

Hosted by the founder of Big Star Lights

About Daniel Cowan

Daniel Cowan is an entrepreneur, having pioneered the Christmas service industry 15 years ago. With his engineering background, he's worked extensively in Big Star Lights' product development and continues to bring to market products that professional installers and Christmas light enthusiasts love and trust.

He is passionate about bringing great ideas to life and enjoys the challenge of making complicated things more simple. He surrounds himself with positive people who are better at doing things than he is, but is equally thrilled to share lessons learned.
When he's not working on ideas on the ground, he's either taking a break in the sky as a commercial seaplane pilot, or sailing with family in remote corners of the world. Other moments of spare time are on mountain bikes or skis.Passionate about supporting installers, Daniel has dedicated his career to understanding the challenges of the industry and finding ways to help installers start and grow their businesses.

Past Events

  • Post Holidays: Takedown and pre-season ordering best practices.

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  • Driving Profitability Towards the End of the Season

    Learn expert tips on efficient holiday light takedown, early customer bookings, and pre-season ordering to streamline operations, secure better pricing, and set up next season for success.

  • 10 Sales and Marketing Tactics to Hit Your Holiday Lights Goal

    Discover 10 actionable sales and marketing tactics to hit your holiday lights goals this season.

    Learn strategies to attract more customers, close deals, and grow your business!

  • Set Yourself Up to Do $1M in Holiday Lights

    Join Paul Baluch, founder of the Holiday Lights Academy, for an exclusive seminar on earning $1M in revenue through Christmas light installations.

    Learn proven strategies from the expert who helped drive $100M+ in growth.