Topic 1: Set Yourself Up to Do $1M in Holiday Lights

  • Date

    October 15th, 2024

  • Time

    5:00 pm - 6:00 pm PST

Join Paul Baluch, founder of the Holiday Lights Academy, for an exclusive online seminar where he reveals how you can achieve $1M in revenue by installing Christmas lights. With over 17 years of experience in scaling businesses and driving exponential growth, Paul will share the strategies that made him a market leader in the holiday lighting industry.

During his time at Shack Shine, Paul launched their Christmas Lights division, turning it into a top revenue generator across North America. Now, through his work with the Holiday Lights Academy, he’s dedicated to helping entrepreneurs add holiday lights as a service with proven systems, processes, and training designed for success.

Whether you're just starting or looking to scale, Paul’s insights will provide the roadmap you need to maximize your off-season efforts and dominate the holiday lights market. Don't miss this opportunity to learn from an expert who has helped businesses grow by 4700%, contributing to $100M+ in revenue across 150+ locations.

Topic 2: 10 sales and marketing tactics to hit your holiday lights goal.

  • Date

    November 7th, 2024

  • Time

    5:00-6:00 pm PST

Topic 3: Driving profitability towards the end of the season

  • Date

    November 21st, 2024

  • Time

    5:00-6:00 pm PST

About Paul Baluch

Paul Baluch, a seasoned services and franchising executive with 17+ years of experience, excels in growing and scaling businesses. As an entrepreneur, advisor, and investor, he's led teams contributing to $100M+ revenue, 150+ locations, and 4700% growth.

During his tenure at Shack Shine, he launched Christmas Lights, making it a top revenue generator and a North American market leader.

Currently focused on the Holiday Lights Academy, Paul helps entrepreneurs add holiday lights as a service, providing proven systems, processes, resources, and training for a successful launch.

Beyond work, Paul enjoys skiing & snowboarding, mountain biking, and playing hockey, soccer, and golf, along with a love for travel.